Our product catalog API unlocks the ability to send high-performing journeys such as back in stock, low inventory, and price drop. It also lets you segment your customers and branch journeys using product data.
- Create high performing journeys, such as back in stock, low inventory, and price drop.
- Segment customers based on their past browsing, add to cart, and purchasing activity using product data such as name, category, tag, price, and other attributes.
- Branch journeys based on product attributes or inventory, such as only sending a message if the product is in stock.
Attentive also has several integrations with popular e-commerce platforms that sync product data to Attentive. These are available in the Integrations tab.
Important note for testing/QA
When you're testing journeys that use product catalog data (like price drop, back in stock, or low inventory), we strongly recommend adding a Wait step of at least one hour as the very first step in the journey. This initial wait step allows sufficient time for our system to process changes to your product catalog.
An initial wait step is generally not necessary for your actual live journeys. In most non-testing scenarios, subscribers will enter the journey after catalog updates have already been processed.
When testing back in stock journeys specifically, keep in mind that back in stock journeys are triggered when availableForPurchase is false, not when inventoryQuantity is 0 (or less than the threshold amount if you're using inventory thresholds).
How to Get Started
- Create an Attentive app to get an api key
- Review the authentication workflow
- Read through the product catalog file format you'll need to generate to send us your product catalog.
- Either use the sample script below to send us the file(s) you've generated, or implement something similar.
- By default,
validateOnlywill be set totruewhen initiating the upload, in order for you to develop without
saving the catalog Attentive side. Once you're ready for production, go ahead and setvalidateOnlytofalse. - Once the file has been uploaded, contact your CSM to confirm that the data quality is high enough for the Attentive product data features to be enabled.
Sample CLI Utility Script
Feel free to reuse and adapt this Python3 script to send Attentive the catalog files you've generated.
import argparse
import requests # you may need to install this https://docs.python-requests.org/en/latest/user/install/
import json
import time
from distutils.util import strtobool
API_KEY = '' # Set this
API_BASE_URL = 'https://api.attentivemobile.com'
STATUS_INTERVAL = 10
def initiate_catalog_upload(validate_only, api_key):
post_url = API_BASE_URL + '/v1/product-catalog/uploads'
r = requests.post(
post_url,
json={'validateOnly': validate_only},
headers={'Authorization': 'Bearer ' + api_key},
)
assert r.status_code == 200, "Are you sure your api key is correct?"
resp = r.json()
return resp['uploadId'], resp['uploadUrl']
def print_errors(errors):
print("Validation Errors:")
for error in errors:
print(json.dumps(error))
def wait_for_validation(upload_id, validate_only, api_key, counter):
"""
The file at this point should now be queued up and we are awaiting validation. If there are any
validation errors, we'll print them out from here. You may want to integrate your own more
advanced monitoring.
"""
time.sleep(STATUS_INTERVAL)
get_url = API_BASE_URL + '/v1/product-catalog/uploads/' + upload_id
r = requests.get(get_url, headers={'Authorization': 'Bearer ' + api_key}).json()
if r['errors']:
# Consider implementing alerting over here
print_errors(r['errors'])
if r['status'] == 'validated':
return
# waiting approximately an hour before giving up. Totally up to you how long, but Attentive should
# rarely be behind an hour behind in processing
if counter == 360:
print("Giving up on waiting for validation for " + upload_id)
return
wait_for_validation(upload_id, validate_only, api_key, counter + 1)
def upload_catalog(filepath, validate_only, api_key):
upload_id, upload_url = initiate_catalog_upload(validate_only, api_key)
with open(filepath, 'rb') as f:
r = requests.put(upload_url, data=f)
assert r.status_code == 200, 'Unexpected issue uploading'
wait_for_validation(upload_id, validate_only, api_key, 0)
return upload_id
if __name__ == '__main__':
parser = argparse.ArgumentParser(
description='CLI utility script to demonstrate and assist in sending your generated product catalog to Attentive via its API'
)
parser.add_argument('filepath', help='Path to your catalog file')
parser.add_argument(
'--validateOnly',
default=True,
dest='validate_only',
type=lambda x: bool(strtobool(x)),
help='Boolean flag to choose whether or not Attentive should only validate the file for correctness only or not. '
'Defaults to True to prevent saving invalid data during development. Set to False when everything passes without errors.',
)
parser.add_argument(
'--apiKey',
dest='api_key',
help='You can pass the API Key in here as an argument or set it in the API_KEY variable at the top of this file',
)
args = parser.parse_args()
key = args.api_key or API_KEY
assert key, (
'Please either pass in the apiKey argument to this script, or '
'update the API_KEY variable at the top of this file to authenticate to Attentive'
)
id = upload_catalog(args.filepath, args.validate_only, key)
Product catalog file format
You can use the Product Catalog API to provide Attentive with your entire product catalog
programmatically in order to segment or branch on different product attributes to send more
targeted SMS messages. It also unlocks other unique product features (e.g. Back In-Stock Journeys).
In order to use the Product Catalog API, you must first provide Attentive with your full or
partial product catalog as a ndjson format file to be HTTP file uploaded to a specified URL. Each
line in the file represents a full product, as described in the sample below. This article
outlines the structure of each product/row, as well as the definitions of each object and field.
Top-level product
{
"name": string, *
"id": string, *
"description": string,
"brand": string,
"link": string, *
"lastUpdated": timestamp, *
"categories": Array<string>,
"tags": Array<string>,
"productOptions": Array<ProductOption>,
"images": Array<Image>,
"attributes": Array<Attribute>
"variants": Array<Variant> *,
"collections": Array<String>
}
Product Option
{
"name": string, *
"position": int, *
"values": Array<string> *
}
Image
{
"position": int,
"alt": string,
"src": string, *
"width": int,
"height": int,
"variantIds": Array<string>
}
Attribute
{
"name": string, *
"value": string *
}
Variant
{
"name": string, * full name
"id": string, *
"position": int,
"prices": Array<Price>,
"availableForPurchase": boolean, *
"inventoryQuantity": int,
"productOptionValues": Array<ProductOptionValue>,
"link": string, *
"lastUpdated": timestamp, *
"attributes": Array<Attribute>
}
Product Option Value
{
"productOptionName": string, *
"value": string *
}
Price
{
"currencyCode": string, *
"amount": string, *
"compareAtPrice": string,
}
Definition of terms
Product
Products are the goods that you are selling on your website. For example, it can be a t-shirt
or a pair of shoes. This is the root JSON object on each line and is inherently required.
| Field | Description | Type | Required |
|---|---|---|---|
| id | This is your product ID and the field we key off of. It must be unique across your catalog. You need this unique ID to make any updates to the product by uploading your product with the same id. The maximum length of the ID is 256 characters. | string | Required |
| name | The name of your product. Note that this is how it appears in messages. The maximum length of the name is 256 characters. | string | Required |
| description | A short description of your product. The maximum length of the description is 1024 characters. | string | Optional |
| brand | Brand for your product. Maximum length of brand is 256 characters. | string | Optional |
| link | The link to your product's detail page online. Maximum length of link is 2048 characters. (http(s) required) | string | Required |
| lastUpdated | The date and time (in UTC) of when your product was last updated. | timestamp | Required |
| categories | One or more categories in your taxonomy associated with this product. You can specify up to ten categories per product and each category can be up to 64 characters long. | Array<string> | Optional |
| tags | One or more tags that are associated with and used to categorize this product. You can specify up to 50 tags per product and each tag can be up to 64 characters long. | Array<string> | Optional |
| productOptions | See Product Option. Up to 10 ProductOptions are allowed per product and up to 100 values are allowed per option. | Array<ProductOption> | Optional |
| images | See Image. Up to 250 images are allowed per product. | Array<Image> | Optional |
| attributes | See Attribute. Up to 100 attributes are allowed per product. | Array<Attribute> | Optional |
| variants | See Variant. Up to 100 variants are allowed per product. | Array<Variant> | Required |
| collections | The grouping of products that this product belongs to. Up to 20 collections per product are allowed. | Array<string> | Optional |
Variant
A variant can be added to a Product to represent one version of a product with several options.
The Product has a variant for every possible combination of its options. Following the example
in Product, a variant is a size small and color black. An order can begin fulfillment once a
variant is selected. Each product must have at least one variant
| Field | Description | Type | Required |
|---|---|---|---|
| id | This is your variant ID and the field we key off of. It must be unique across your catalog. You need this unique ID to make any updates to the product by uploading your variant with the same id. The maximum length of the ID is 256 characters. | string | Required |
| name | The name of this variant. Note that this is how it appears in messages to your subscribers. The maximum length of the name is 256 characters. | string | Required |
| position | The order in which this variant appears among all the other variants that belong to this product. The variant with the lowest number is the default variant. This value must be greater than or equal to 0. | int | Optional |
| link | The link to your variant's detail page online. If there is no link for your variant, you can use your product link. The maximum length of the link is 2048 characters. (http(s) required) | string | Required |
| prices | See Price | Array<Price> | Required |
| availableForPurchase | Is this variant still being sold? | boolean | Required |
| inventoryQuantity | The amount of the variant available before the variant is out of stock. | int | Optional |
| productOptionValues | The combination of options that this variant represents for the product. See Product Options section for details. | Array<ProductOption> | Optional |
| attributes | See Attribute. Up to 100 Variants allowed. | Array<Attribute> | Optional |
| lastUpdated | The date and time (in UTC) of when your product or variant was last updated. | timestamp | Required |
Product Option
Product options are the dimensions or choices that a customer has to select to add a variant
to their cart. Following our previous Product example above with the t-shirt, the
customer needs to select the size and color they want. In this example, size and color are the
product options.
| Field | Description | Type | Required |
|---|---|---|---|
| name | The name/title of this product option. Up to 256 characters long | string | Required |
| position | The order in which this option appears among all the other options. The option with the lowest number is first in the order. This value must be greater than or equal to 0. | int | Required |
| values | The different possible values for this product option. Up to 256 characters long for each value. | Array<string> | Required |
Product Option Value
Product option values are the unique product option selections associated with a given variant.
These are contextualized within the Variant object.
| Field | Description | Type | Required |
|---|---|---|---|
| productOptionName | The product option name | string | Required |
| value | The selection or value for this variant | string | Required |
Attribute
Generic key/value data for products/variants that can be used for categorizing.
| Field | Description | Type | Required |
|---|---|---|---|
| name | The attribute name. Up to 64 characters long. | string | Required |
| value | The attribute value. Up to 256 characters long. | string | Required |
Image
Data for the images associated with your products and variants that can be used for Attentive product
messaging and experiences.
| Field | Description | Type | Required |
|---|---|---|---|
| src | The URL to the image (http(s) required). | string | Required |
| alt | The alt text for the image. This is used as a back up in case an image can't be displayed and standard on the web. Up to 512 characters allowed. | string | Optional |
| width | The width of the image in pixels | int | Optional |
| height | The height of the image in pixels | int | Optional |
| variantIds | The list of variant IDs this image applies to. Each id must match the ID of the field of one of the variants. | Array<string> | Optional |
| position | The order in which images are considered for a product or variant. The image with the lowest position will be the default image. In other words, ascending order. Defaults to 0. | int | Optional |
Price
A price associated with the variant. You may have more than one price and currency associated
with a variant. In those cases, Attentive will likely choose the lowest available price in
messaging experiences.
| Field | Description | Type | Required |
|---|---|---|---|
| currencyCode | This follows the three letter currency codes (e.g. USD). For more info, see ISO-4217. | string | Required |
| amount | The price amount | string | Required |
| compareAtPrice | This is another price field, and use of this field implies the variant is on sale. This is the price buyers compare against to evaluate how good a sale is. Example: "The price was but now is ! Get it while it lasts" | string | Optional |
Formatted example of one product
The below example is formatted in json to clearly show the object schema. The file you pass to the API should be in ndjson format.
{
"name": "Nasa T-Shirt",
"id": "PD-123",
"description": "A very popular T-Shirt",
"brand": "NASA",
"link": "https://www.google.com",
"lastUpdated": "2021-10-05T18:08:28+00:00",
"categories": ["Shirts"],
"tags": ["Summer Sale", "Space"],
"productOptions": [
{"name": "Color", "position": 0, "values": ["Blue", "Black"]},
{"name": "Size", "position": 1, "values": ["Small", "Medium", "Large"]}
],
"images": [
{"src": "https://www.google.com", "alt": "Picture of Nasa T-Shirt in Blue", "position": 0, "height": 250, "width": 400, "variantIds": ["VD-234"]},
{"src": "https://www.google.com", "alt": "Another Picture of Nasa T-Shirt in Black", "position": 0, "height": 250, "width": 400, "variantIds": ["VD-235", "VD-236"]}
],
"attributes": [{"name": "Fabric", "value": "Cotton"}],
"variants": [
{
"name": "Nasa T-Shirt - Blue - Small",
"id": "VD-234",
"position": 0,
"prices": [
{"currencyCode": "USD", "amount": "10.00"}
],
"availableForPurchase": true,
"productOptionValues": [
{"productOptionName": "Color", "value": "Blue"},
{"productOptionName": "Size", "value": "Small"}
],
"link": "https://www.google.com",
"lastUpdated": "2021-10-05T18:08:28+00:00"
},
{
"name": "Nasa T-Shirt - Black - Medium",
"id": "VD-235",
"position": 1,
"prices": [
{"currencyCode": "USD", "amount": "10.00"}
],
"availableForPurchase": true,
"productOptionValues": [
{"productOptionName": "Color", "value": "Black"},
{"productOptionName": "Size", "value": "Medium"}
],
"link": "https://www.google.com",
"lastUpdated": "2021-10-05T18:08:28+00:00"
},
{
"name": "Nasa T-Shirt - Black - Large",
"id": "VD-236",
"position": 2,
"prices": [
{"currencyCode": "USD", "amount": "10.00"}
],
"availableForPurchase": true,
"productOptionValues": [
{"productOptionName": "Color", "value": "Black"},
{"productOptionName": "Size", "value": "Large"}
],
"link": "https://www.google.com",
"lastUpdated": "2021-10-05T18:08:28+00:00"
}
]
}
Development Workflow Tips
- As you're developing your code to generate this catalog file for Attentive, it's helpful to
validate your generated files without any side effects on Attentive. To do that, please set
thevalidateOnlyboolean totruewhen calling/product-catalog/uploads. Please note
your file is not immediately processed once the upload compeletes, but you can check the
status of your upload with the same endpoint. - The cadence of uploading your catalog to Attentive is up to you. A daily job works great for most
of our users, but we'd prefer we limit it to no more than every few hours if you're sending us
your entire catalog on every upload. However, if you would like to send us "delta uploads"
(only products/variants which have changed since your last upload), please feel free to be more
liberal with your cadence. If we find there are upload frequency issues, we'll be sure to reach
out. - If you have any questions as to how to map your catalog to the Attentive format above,
please reach out to your client strategy partner at Attentive.
File Upload Limits
- All files need to be UTF-8 encoded.
- 2GB maximum file size
- 4mb maximum line/product size
- 500k line/product limit per file